-“All work and no play makes Jack a dull boy.”
This year, we’ve all made a collective resolution to play more, so what better place to have our first shoot of the year than the Playland Motel in Rockaway. The newly restored and artist-designed motel was definitely one of our top playgrounds last year, so not only did we want to shoot there, but the creativity oozing from the walls inspired our own graphic designers and artists to play with the images we photographed. It’s no coincidence that this ended up being one of the most fun campaigns we’ve worked on.
Check out the entire lookbook here.
Big Appetites for the new year.
(above: Lexy Funk selfie)
Fifteen years ago, we started Brooklyn Industries in a Williamsburg factory where we happened to also live. That first winter was cold. We turned the heat off when the sewing team left at the end of the work day to save money and spun ideas on a pull-out bed wearing many layers of clothing. The path from an artist studio to factory to 17 stores and 170 BKI Industrialists has been neither easy nor straight. Our ongoing mission for 2014 is to sustain the raw creative spirit upon which we founded Brooklyn Industries. We will continue to expand domestic production and increase sustainability while infusing everything we do with creativity and fresh ideas. In 2014, we want the poetry of our motto—Live, Work, Create—to animate every design and product we make, and to equally inspire you in your life.
Happy New Year, and thank you for your support.
CEO & Co-founder
Alien, or Yugoslavian brutalist architecture?
When we released the first edition of the Chromapost bag collaboration between Brooklyn Industries and Artbridge, it quickly sold out, prompting a second (and final) release of these bags. Available online or in select stores, give the Chromapost bags as a gift… or keep it for yourself ; )
The Chromapost bags are messenger bags made out of billboard material from an art installation in Dumbo, Brooklyn by artist Aleksandar Maćašev and the non-profit arts organization Artbridge. We carefully cut up Maćašev’s visual color diary into 80 limited edition messenger bags, with each bag coming with a digital print of the unique colors of the bag signed by the artist.
We’re always excited about the first big snow of the year. Managed to grab a shot of Judy on the deck this morning at Brooklyn Industries headquarters in our beautiful contrast black Tempest Puffer and the Snow Bunny Beanie. And Sorels also… essential for winter.
For this year’s holiday windows, our window designer, Koh Tomioka channeled our 2013 holiday star, Nick, the Brooklyn Santa.
Artist Jee Young Lee converts her studio into (non digital) dreamscapes.
Above: Graffiti Santa
Long lines of crying kids at Macy’s? Fuhgeddaboutit. This year, we’re celebrating the release of our two new limited edition Santa tees with a chance for you to get your holiday card pics with Nick, The Brooklyn Santa in our photobooth at Brooklyn Industries SoHo on Saturday, December 7th from 1pm-4pm. Get free photo strips, and have cookies and milk (or Brooklyn Brewery beer) with Nick.
Occupation: Graphic Designer / Gift giver (Winters)
Residence: North Pole (Winters), South Williamsburg (Summers)
Hobbies: baking/skating/tagging/fixing bikes and sleds
Favorite restaurant: Momofuku Milk Bar
Favorite bar: Rolf’s in Gramercy
Favorite band: Sleigh Bells
Above: Skater Santa
Fancy-schmancy custom vintage typography on a boyfriend body. Sunset not included.
TODAY ONLY: Take 20% OFF this tee in stores & online with code TEETUESDAY
Happy Halloween from Brooklyn Industries!