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Artist ‘From Roses’ creates skeletons from her namesake

With flowers blooming in full force, we’re excited to release a graphic tee based on some flower artwork we’ve been into lately by New York based illustrator, graphic designer, and artist Jenna DeRosa, aka ‘From Roses’. A frequent collaborator with BKI, Jenna has worked with a number of music and fashion labels, and most recently has created artwork for Macklemore & Ryan Lewis.

“I work under the name ‘From Roses’ which is a loose translation of my last name. I started working on this flower art project in my free time recently - pressing, drying, then dying the flowers which help with color preservation over time. It’s actually pretty time consuming and requires a lot of patience, but for me, it’s a great reminder of nature, mortality, and the cycle of life.” For more of Jenna’s work visit her site or her shop.

Shop Pressed Flower Skull graphic tee.

Creative Inspiration


At the studio of Red Antler in Dumbo, Brooklyn

I get inspired at work by looking out our Dumbo office window every so often at the skyline view of Manhattan. It’s always the same, and never the same. - Judy, Marketing
My picks: Creekside Tank, Tulip Maxi Skirt, Pebble Tote & Crossbody

I get inspired by eating good sushi. I also get inspiration from the interesting people and things on the streets of New York. - Koh, Window Designer
My picks: Paddington Raincoat, Slater Pocket Sweater

Listening to electronic, sad, or country music usually inspires me, but if I get really stuck creatively, I take the Archimedes approach and try and step away for a long walk past rundown warehouses. - Teddy, Art Director
My picks: Lawrence Floral Shirt, Dillon Tweed Pant

Brooklyn Bloomin’

Clockwise from top right: Tulip Printed Dress, Floral Daredevil Pant, Alma Sheer Utility Top

Winter, we’re seriously over you. And this time, it’s for real. Despite how hard you’re trying to hang on, we know spring is bloomin’.

One of our favorite parts of Spring’s arrival – the scent of flowers from trees and flower shops fill the streets. This year, fashion is getting in on the action, with floral prints being a mega presence on the runways during the SS14 collections, such as Christopher Kane, Nina Ricci, and Thakoon. We here at Brooklyn Industries found ourselves under the same spell - in particular by our borough in bloom with the yearly, epic-ness of the Cherry Blossoms at the Brooklyn Botanical gardens, riding bikes and brunch outside in the warm sun- what?!? Spring’s reawakening also inspires us to look back to our younger years in the ’90s. Remember all those floral rayon dresses we used to wear? Maybe you don’t, but we do and we miss them so we had to bring them back!

So get ready for warm days ahead- and celebrate the first day of Spring (TODAY!) in Brooklyn style! -Janeane, Women’s Designer

Tee Tuesday

Brooklyn represent on a burnout. BK Type - available in two colors. Today only, take 20% off this tee w/code: TEETUESDAY

Urban Camo

This March, we’re blending into the city with The March Coat, available in camo and black. This versatile, lightweight, military-inspired jacket also features a funnel neck, full zip with covered snap placket, patch pockets at the chest and hips, and a slimming drawcord at the waist, and will take you from March through the start of next year’s winter.

Getting outside again also means strolling around BKI headquarter’s neighborhood, Dumbo, Brooklyn - and getting some shots of the amazing mural project, Dumbo Walls, installed last summer under the Brooklyn Queens Expressway. Walk beneath and along the BQE to find large murals from some giants of the design and art world, including Stefan Sagmeister, MOMO, Shepard Fairey, CAM, Yuko Shimizu and many, many more. So get out and visit Dumbo and see one of the most amazing and free open air galleries New York City has to offer.

'Juicy'… in Type

Artist and typographer Jay Roeder who made the above shirt for us awhile back finished his 58 week project of setting Biggie’s ‘Juicy’ to beautiful typography. And if you don’t know, now you know.

Check out his latest design for Brooklyn Industries: BK Hot Dog.

Tee Tuesday


What the Little Mermaid may have looked like had she been born in the East River. Today only, take 20% off this tee w/code TEETUESDAY

THE 2014 SPRING COLLECTION - DRESSING UP CREATIVE WORKSPACES

We here at Brooklyn Industries’ Dumbo-based headquarters and design studio feel fortunate to be surrounded by so many creative people each and every day – from the moment we step off our bikes or come above ground from the F train, to grabbing a cup of coffee at Brooklyn Roasting Company to riding the slow elevator up to our floor. So we thought what better place to shoot the Spring Collection than in the middle of where all of these creative-minded people do some of their best work? Our Spring 2014 shoot, “Dressing Up Creative Workspaces” is a tribute to the creative energy and forward thinking that runs rampant in imaginative office spaces such as those you’ll find in Dumbo, Brooklyn. The campaign was photographed inside three offices in our building – (1) at our headquarters and design studio, (2) at the branding and design firm Red Antler, and (3) at the digital agency Space 150's NYC office. We hope that our newest collection will inspire you just as much as working in Dumbo continues to fuel our imagination.


We finally had a chance to see what a photocopy of a donut looks like.


In our Brooklyn design studio, you’ll see T-shirt ideas… LOTS of T-shirt ideas.


Taken on top of Space 150’s breakfast table (next to their impressive liquor collection).


Shot inside Space 150’s meeting room while they were working on these amazing Valentine’s cards.


Julia modeling with Nuria, our bag designer (left) at her workspace.


Meetings, conference calls, donuts, inflatable orcas…


Inside Brooklyn Industries’ photo studio.

View the entire lookbook here.

Treasure in Trash

After renovating several Brooklyn Industries stores last year, we were left with two truckloads of materials that under other circumstances would have been trash. But instead we re-routed it all to our design studio. Working with Koh, our window designer, we upcycled every piece of discarded material - including old paint and paintbrushes — and designed several vivid installations for our store windows.

Suspended clusters of purple and yellow balls look like floating organisms (or grapes!). Flying paintbrushes are diving for their paint cans, and purple and yellow baton-like rods defy gravity. Make sure to see these installations for yourself, on display at any BKI store location until late March.

Tee Tuesday - Camo Deer


For this tee, our graphic designer played role reversal - the hunted becomes the hunter.
Today only, take 20% off this tee and Bike Shadow. In stores and online with code: TEETUESDAY.

NYC Subways in the 80’s

Some amazing photos of the subway in the 80’s.

Brooklyn INdustries Valentine’s Cards

Download the free printable set here.

Brooklyn Industries Valentines Cards


Download the free printable set here.

Brooklyn Industries Valentine’s Cards


Download the free printable set here.